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Case studies

Real work.
Measured results.

What we changed, how we measured it and what happened. Every number on these pages comes from the client’s own data or a named tool, with the dates shown.

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Featured

Success studies

RedShiftBio · Biopharma analytical instruments

Cited by Google’s AI.
Organic search up 49%.

Technical SEO, structured data and answer-first content got a biopharma instrument maker cited in Google’s AI answers for its core technology terms.

Technical SEOStructured dataAI search (AEO)Content
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+49%Organic search sessions, year over year
24+Keywords where Google’s AI Overview cites RedShiftBio
61%Of site conversions from organic search

MilliporeSigma · Connected Lab and BrightLab

One marketing tech pod.
4.5× the leads.

One marketing technology pod for MilliporeSigma’s Connected Lab: BrightLab leads up from ~20 to ~90 a month and cost per lead down from ~$350 to ~$130.

B2B demand generationAccount-based marketingSEO contentA/B testing
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4.5×BrightLab leads per month in 4 months
~$350 → ~$130BrightLab cost per lead
3 minProspect wait, down from ~6 days

More case studies are on the way across Google Ads, tracking and marketing automation.

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