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Tracking & Analytics Wilhelm von Mayer, D.Sc. 11/1/26 Tracking & Analytics Wilhelm von Mayer, D.Sc. 11/1/26

Gemini Stopped Tagging Its Links. Your AI Traffic Now Looks Direct

For about three weeks Gemini added utm_source=gemini to cited links. Now it doesn't, and iPhone visits land in Direct. Here's how to still see that traffic in GA4.

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