Your Meta ROAS Could Jump Nov 12 Without a Single Extra Sale
A new Events Manager setting turns on by default and matches more purchases to your ads. Here's the 15-minute check to run before Black Friday muddies your reports.
Meta's AI Can Edit Your Ads. From Oct 30, the Mistakes Are Yours.
Meta's new terms make advertisers solely responsible for changes its AI makes to ads, and product browsing turns on by default. Here's how to audit your account before Black Friday.